Printing business is a extremely profitable business aspiring entrepreneurs ought to start to present consideration to. Printing business shouldn’t be a brand new business, it’s been in existence for many years and it retains evolving.
Over time, the printing business has confirmed to be one of many companies that can’t go into extinction anytime quickly. Individuals, authorities, and company organisations want printing providers at one level or the opposite.
Therefore, anybody contemplating venturing into the printing business shouldn’t be mistaken. But, you could word that printing shouldn’t be one of many companies you dive into with out prior information of the fundamentals of the business.
A sure degree of experience and expertise is a big plus on this line of business. Printing is broad and because of this some tertiary establishments are starting to supply it as a course of research.
This article will enlighten you concerning the fundamental information it’s worthwhile to start however however, a sensible information is suggested. You have to know the kind of printing you wish to specialize in and plan accordingly.
To start, let’s outline printing business.
What Is Printing Business?
Basically, printing business is a kind of business that entails printing on a business degree. In different phrases, printing business entails using machines and equipments to get artworks out on paper or different sort of substrate.
What You Need To Start A Printing Business
Printing business is useful resource oriented and the wants range relying in your area of interest. You can both begin small or on a big scale. However, listed below are the most important price you’ll incur when beginning out
- Overhead payments (Office equipments, electrical energy payments, and so on)
Printing Terms To Be Familiar With
This is a time period utilized in printing industries for the processes and procedures that happen earlier than printing is carried out. The procedures embrace graphic design, proofreading, lithography, digital or laptop colour separation, paper slicing, and so forth. Some give attention to the pre-press facet of printing, truly, not everybody within the printing business runs a printing press.
This is the following stage after pre-press is finished. This is the place precise printing is finished. So, initiatives solely go to press after they’ve handed the pre-press stage.
Any mistake on the pre-press stage will routinely have an effect on the precise printing which can lead to pricey reprints. Another set of printers focuses on the press stage.
These are people who function a printing press or function printing machines. If you may function any printing machine, you may select to supply the press facet of printing.
Post press is a vital a part of any printing course of and it takes place after the precise printing is accomplished. It helps in figuring out the ultimate look, form and really feel of the printed product. Also, there are individuals within the printing business who deal within the post-press facet of printing.
Steps To Take In Starting A Printing Business In Nigeria
These steps are fundamental tips to observe in case you are beginning a printing business.
Step One: Find A Printing Niche
To turn into profitable within the printing business, discover a area of interest fairly than joggling various kinds of printing. As defined earlier, you may both select the pre-press, press, or post-press facet of printing however when you have the capital and required sources, you may put money into all three.
Here are among the area of interest to think about.
a. Offset Litho Printing
This is without doubt one of the pre-press area of interest to think about. Offset printing is a type of printing the place art work (graphic file) is transfered to a steel plate after which from the plates to a rubber blanket.
Thereafter, the inked blankets can be used to run the printing on paper. It known as offset printing due to the completely different procedures concerned.
Most occasions, offset printing is used when giant quantity of printing is required. Some printers are majorly educated to hold out this processes. They are referred to as Lithographers.
Professional lithographers are often wanted as a result of any error within the offset course of will routinely have an effect on the ultimate output.
b. Digital Colour Separation Printing
Digital color separation is one other pre-press printing business to put money into. Usually, a graphic file accommodates most of 4 colors (Cyan, Magenta, Yellow, Black). And besides one is printing on digital picture machine, the 4 colors must be separated earlier than sending them to press for printing. This separation may be carried out on laptop, which known as laptop separation.
Computer separation is often carried out by graphic designers however most occasions, it isn’t all the time as sharp as digital colour separation. Statistically, most individuals desire digital color separation. To interact on this business, you’ll need to purchase the digital colour separation machine.
c. Large Format Printing
Another different is to buy a large-format machine. Large format machine may be very huge and carries out direct printing on flex, SAV, customized banners, backdrops, window graphics, roll up banners, car wrap printing, and the likes.
A big-format machine has a small and massive dimension. You can get one for about N 2.5million. It’s a really profitable area of interest contemplating the variety of church buildings, organisations, and authorities companies patronizing giant format printing.
d. Screen Printing
This is one other printing area of interest that has been round since early 20th century and is used for printing on materials, wooden, glass, signage, and so on. This requires coaching as properly.
In display printing, the picture or art work is transferred to a nice mesh. Then, any space that should stay clean can be lined with a substrate.
Basically, the printing course of entails pushing ink via the openings within the mesh onto the top materials. It doesn’t price so much to begin.
e. Sign Printing
Sign printing offers with the printing of signage, the massive banners you see on the expressway, and the likes. You can associate with firms to deal with their public signage and massive banner jobs. It is a profitable area of interest of printing you could rack in tens of millions from.
Lamination is one other post-press area of interest to discover. Once your complete printing course of is full, then the laminating course of begins.
Some clients wish to have their brochures, paper baggage, and jotters laminated. Hence, you should purchase a laminating machine, safe a store, and supply laminating providers.
This can also be a profitable space in case your store or workplace is positioned near printing presses or printing atmosphere typically.
There’s one other area of interest referred to as ‘ending’ in printing. This additionally offers with post-press actions. For occasion, if you wish to produce a jotter, the printing press will solely do the printing for you however there are some individuals whose job it’s to repair the spiral bind on the edges of the jotter. These individuals
deal with the ending facet.
Another instance is affixing ropes on paper baggage, folding, binding and collations of programme booklets, and so on. This facet of printing is reasonable to begin and also you want little information to start.
Step Two: Familiarise Yourself With The Printing World
Printing requires numerous color separation, colour match and color recognition. This shouldn’t be one thing you wish to guess your manner round. In addition, you need to be aware of the processing of CMYK (Cyan, Magenta, Yellow, Black) which is the 4 major colours in printing.
The finest option to be taught these is to go to a printing atmosphere and learn the way it’s carried out. But, when you have prior expertise within the printing business, you may skip this step
Step three: Register Your Business
Once you discover the area of interest you wish to play in, the following step to take is to discover a appropriate business identify and register it with Corporate Affairs Commission (CAC).
There are a number of advantages connected to registering your business. One of them is that it’ll prevent from constructing on another person’s identification. More than that, it is possible for you to to safe a reputable and reliable relationship along with your clients. This is as a result of most purchasers belief structured business.
To register your business, go to the CAC portal, and observe the required procedures. However, aspiring entrepreneurs discover it troublesome to register their companies themselves. So, I’ll suggest you get the service of a lawyer or get a authorized agency that will help you out. One of the companies you may belief is ReDahlia. With as little as N20,000, you will get your business registered via them, no matter your location in Nigeria.
Step four: Research The Right Equipment You’ll Need
Before buying your tools, analysis your competitors and the tools they use. Don’t overlook that printing retains evolving. A trending machine this yr might turn into out of date within the coming years. Hence, it’s worthwhile to all the time maintain your self abreast of the most recent growth. Once you uncover your target market, go to the printing presses which can be at the moment catering to that viewers and observe the tools they use.
Not solely that, additionally discover out what they lack, with the intention to embrace it in your service providing to draw clients. Offering what your rivals don’t have provides you with a aggressive benefit. If you can’t go to all of the printing presses, a quicker route is to take a look at their web sites for the knowledge you want.
Normally, there are a number of printing machines and so they differ in dimension, and high quality.
Below are among the generally used printing machines
a. 201 Impression Machine
201 machine is used for working printing impressions on A4 and ledger sized papers. Most starters start with this machine. You can use this machine to print one coloured or full coloured jobs. The price of 201 machine is between N800,000 to N1,000,000
b. Cutting Machine
This machine is used to chop broad papers or card to required sizes. Most occasions, papers are available in A1 dimension. Hence, if it’s worthwhile to print an A2, A3, A4 or A5 sized jobs, there’s want to chop the papers to go well with the sizes.
Furthermore, slicing machine can also be used to trim the tough edges of printed jobs. This is to keep up a neat ending of the job carried out. The machine price is between N2 – N3million
c. Kord Machine
While 201 machine prints on A4 and ledger sized papers, Kord machine prints on larger sized papers or playing cards. An excellent Kord machine ought to price round N5million
d. Direct Image Printing Machine
This can also be referred to as a DI machine. With a DI, one can print from small sizes as A6 to greater banners. But, the machine is sort of costly. If you can’t afford it initially, you can also make do with 201 and Kord machine. DI machine prices about N15million or extra.
The distinction between DI and different machines talked about earlier is that you just don’t want colour separation to print on DI. But, earlier than you may print on 201 or Kord machine, you’ll need to first separate the colours into Cyan, Magenta, Yellow and Black. So, the machines runs every of the 4 colors individually. DI however sends the graphic file out of your laptop system and prints the 4 colors directly.
Another attention-grabbing factor is that the output of DI is all the time very clear and neat. DI lets you ship PDF or JPG information out of your laptop and print straight on the canvas, photograph, paper, cloth, synthetics, playing cards, and different substrates.
Other tools embrace:
- Computer methods
- Office equipments
- Generator Set
- Graphic design software program
- Accounting software program
Step Five: Draft Your Printing Business Plan
A business plan is a doc setting out your business’s future goals and methods for reaching them. This step is essential as a result of it
accommodates detailed data that may enable you enhance your business probabilities of success. More than that, it should enable you obtain each the quick and long-term goals of your business.
Here are the essential data your business plan ought to have:
- An overview of your printing business
- Executive Summary
- General firm description
- SWOT evaluation
- Market Research
- Your Strategy
- The Team
- A advertising plan
- An operational plan
- Financial projection
- An appendix
Step Six: Secure Funding For Your Printing Business
At this stage, when you can’t finance the tools your self, you’ll need to safe funding. Printing business is capital intensive, so, this step is essential. You can begin sending out your business plan to banks or different institutions that assist new companies.
There are fairly a variety of initiatives that give grants to entrepreneurs. So, make good use of the chance. Nevertheless, when you have free money or financial savings to begin, you may transfer to the following step.
Importantly, it’s worthwhile to know that not all printers personal a printing press. Some began as contractors and it is a cheaper option to begin. You can supply for purchasers, get a very good graphic designer to do the art work, then associate with a longtime printing press to hold out the printing, then ship the job to your shopper. It’s that easy.
Actually, this is without doubt one of the finest methods to begin a printing business. This is as a result of as a contractor, you should have the chance to be taught the professionals and cons of the business in order that while you lastly personal your press, you may be well-grounded within the business.
Step Seven: Secure A Space In A Good Location
Actually, if you wish to personal a printing press, you’ll positively have to lease an area the place you may arrange your tools. The price will differ primarily based on the placement you select.
This step can’t be overemphasised as a result of location performs a significant position within the success of a printing business. Preferably, select a location the place printing actions are dominant is right.
For instance, in a spot like Lagos, Nigeria, the primary two locations that come
to thoughts while you consider printing are Shomolu and Mushin. You can start from such places and regularly develop to different places as you develop.
In easy phrases, select a location that brings you nearer to your clients. Once you safe a spot, you may then arrange all of your machines and tools.
Step Eight: Employ Skilled Labour
Statistically, most printing business enterprises make use of fewer than 10 individuals. As extra business house owners utilise digital printing tools, fewer expert technicians can be wanted to function the machines. That stated, there are two main individuals you’ll need to make use of for a begin.
1. Graphic Designer
An excellent graphic designer will draw potential clients to your business. Clients desire to print their jobs the place they’ll design their art work and run their printing on the identical time.
Hence, a graphic designer is a superb plus to your printing business. Also, a graphic designer will assist in the adjustment of photographs and hues earlier than sending it out for closing printing. The dimension of your business will decide the variety of graphic designers to make use of.
2. Machine Operator
Some individuals are educated to function printing machines. Printing machines are costly and ought to be handled with utmost care. Hence, all the time look out for skilled machine operators that won’t mishandle the machines.
Step Nine: Market Your Printing Business
This is one other essential stage to take severely. Nobody will learn about your business when you don’t promote or speak about it. As a matter of truth, all different efforts will go to waste if this step is trivialised.
You can have all the perfect tools on this planet and all the perfect workers, however when you don’t have clients, you’ll exit of business.
Therefore, focus extra on selling. Explore each out there advertising choices and don’t cease advertising even when it looks like you’ve got all the shoppers you want.
Here are among the advertising choices to discover:
- Social media marketing
- Paid advert
- Sharing of Handbills/Flyers/Posters
- Collaboration and partnership
- TV/Radio advert
- Offering freebies
- Referral advertising
- Word of mouth
- Email advertising
Without mincing phrases, the printing business is without doubt one of the methods to amass wealth. If you have an interest in venturing into the printing business, the perfect time to begin is now.
As you start your business, take note of tendencies within the business so, that you just don’t turn into out of date. As with each business, it’s worthwhile to work onerous and be decided to succeed.
There you’ve got it. Feel free to share this text with your pals. You can ask any questions you’ve got within the remark part. Are you working a printing business? We will like to listen to your ideas additionally.
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