BUSINESS IDEAS IN NIGERIA
The year is almost over and I believe it’s time for us to start taking stock of what we’ve done so far and start getting ready for 2018.
One of the common questions I get when I introduce myself as a business strategist is “what business do you think I should go into?”
Most times I like to be petty and I’ll just answer “follow your heart” But for this this post I’ve decided leave all pettiness aside & share 3 business ideas that you could start next year.
Number 1 is E-commerce. Since the concept of e-commerce hit us, it’s been getting stronger and stronger. The world today has become so small today that you can literally start a business from your backyard in coal city and your customers would be from America.
Everyone is online today and it has become so intense that people would rather ask their smart phone first than ask an actual human being. We can go on and on about the disadvantages the internet has brought with it but why bother ourselves with the negatives when we can capitalize on that
We saw what happened in August when the CEO of Amazon Jeff Bezos became the richest man in the world for like 9mins, that’s the power of e-commerce. Starting an e-commerce business does not require much in the world we live in today.
There are so many resources out there you could use. You don’t even need to have your own website. You can plug into platforms like Jumia, Konga or even shopify. The most important things to do is to have clear pictures of items you have access to and when people order them, you source them and deliver it to them.
There are so many people that started their online business that way.
That’s where Kylie cosmetics actually launched from.
So if you have something that you think might be useful to people in India, Ghana, Cotonou all you need to do is set up your e-commerce platform and offer it to them you would be surprised what could come out of it.
Number 2 is Connection through Apps.
It will be a very smart thing to learn how applications and websites work. Even if you don’t learn how to develop them, understand them. Especially if you have a flair for it or an idea that’s been burning in your mind. Before the internet, middle men were among the most successful people,but with it’s arrival, those middle men were replaced by technology.
Companies like uber, Air BnB are thriving seriously on that.
Look at Uber, Uber has no car but they run the world’s largest pickup service.
Air BnB on the other hand, has no single real estate but they run the world’s largest hospitality business.
That is the power of connecting people through an App.
Number 3, become a professional or an authority. Or as the millennials will call it, become an influencer.
The 3 ideas on my list are internet based for a reason. People are literally spending their entire life online.
Even University students would rather trust google than their professor. So the smart thing to do will be to plug in
Our last guest on this blog, my very good friend Ivy said something that you should always remember.
She said “perfection is not attainable but you should seek it”
And this idea will give you a better understanding of why she said it.
When people go online to search for an information, first of all they’ll checkout the highest authority on that or the biggest influencer on that.
If you want to capitalise on this idea, what you need to do is perfect your craft. Build up yourself develop your skills. So that when people go to search for something in your industry, they check you out first.
Like there are so many makeup artists and stylists that are making real money off the content they share on YouTube. What am I even saying, Do you know how many people that have become full-time comedians off Instagram? Like, we see them now.
Also, there are people that all they do is take pictures of food.
And now big companies are sponsoring them to travel round the world and take pictures of food.
In the world we live in today, you don’t even need a doctorate degree to become an authority on a subject all you need to do is be consistent with your content, build credibility around your content and get a large following.
Once you get that going for you, you’re on the climb.
Remember that it won’t start paying off immediately you start because you need to build your credibility, you need to secure it. And once you’ve done that and you have a large following, money will fall on you…like literally
So those are the 3 business ideas you could implement in 2018.
Number 1 is E-commerce. Number 2 is Connect people through Apps and number 3 is become an influencer in your industry
That’s all we have for you in today, I hope you found it really useful?
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